THE HOME VENICE – THE HUMAN SAFETY NET | GENERALI

CLIENT

THSN – Generali

LOCATION

Venice

YEAR

2018 – 2023

ACTIVITIES

Creation of the creative concept and artistic direction, Creation of communication and storytelling strategies, Production and supervision of creative contents, Involvement and coordination of technical, artistic and institutional partners

SERVICES

Projects

Exposition, Territory

The Home Venice is the new home of The Human Safety Net, the foundation established in 2017 by Generali which has the mission of unlocking the potential of people living in conditions of vulnerability.

From the exhibition path to the coffee shop, from the co-working space to the auditorium, The Home Venice was conceived as a hospitable environment where people are invited to know and recognize each other, find inspiration, exchange ideas, share an all-round emotional and cognitive experience.

A true polyfunctional 2500 mq hub curated by the Migliore Servetto studio under our artistic direction and located inside the iconic Procuratie Vecchie building in Piazza San Marco in Venice.

ACKNOWLEDGMENTS

Interior Design Award in the Brands & Communication Design category of the Red Dot Design Award for the design of the interiors and multimedia installations of the exhibition “A World of Potential”.
Best Hidden Gem 2022 per l’Italia di Tiqets for the installation “A World of Potential”.
German Design Award in the Excellent Architecture – Interior Architecture category, awarded to Migliore+Servetto.
Best Project 2022 di Archilovers by Archilovers recognized to the Migliore+Servetto studio