Creation of the exhibition itinerary concept and artistic direction, Coordination of the artistic and institutional partners involved, Supervision of the installations, Production of all contents
An exhibition to show the best of Italy at the 2010 Shanghai Universal Exposition.
Rich in installations and multimedia projects aimed at showing the excellence of Italian culture, art and products, the exhibition brought the Italian Pavilion within the top five of the most visited and among the most followed by Chinese and international media during the 2010 Shanghai Expo.